A sales team for your IT support and AMC business.
Offices, schools, clinics and factories look for support when something breaks or a warranty ends. Your digital team answers enquiries, asks about devices, sites and urgency, hands outages and security incidents to you at once, and asks for renewals before AMCs end.
Early access includes 10,000 free credits for 15 days.
AshaLead Responder
RaviCustomer care
ArjunSDR Outreach
Managed IT (AMC)
Where sales slip today
- An urgent “everything is down” message waits in the same inbox as a quote request.
- AMC renewals depend on someone remembering the end date.
- Local businesses search JustDial and Google, and the first to answer wins.
How the sale runs, with your digital team
Each step, as it often goes for managed IT and AMC providers today, and what your team does instead. A person approves every message.
An enquiry comes in
TodayEngineers are on site; messages wait.

With your teamAsha reads every enquiry from your lead sites, mailbox, WhatsApp and enquiry form, marks it a lead or not, and gives a fit score with the reasons.
Devices, sites and urgency
TodayThe first call is spent on basics.

With your teamAsha asks how many computers, printers and other devices at how many sites, whether the buyer needs an AMC, a one-time fix or a resident engineer, and what is not working and how urgent it is.
Urgent problems
TodayAn outage waits like any other message.

With your teamWhen a buyer mentions something urgent, a system down, data loss, being hacked, ransomware, a tender or an SLA, Asha hands the buyer to your team at once with their own words as proof.
The reply
TodayPromises are made that engineers cannot keep.

With your teamAsha drafts the reply with response times only from your approved knowledge, and makes no security guarantees or data recovery promises.
Renewals
TodayAMCs lapse quietly.

With your teamRavi asks the client’s owner to meet for a renewal when a contract ends within 30 days, and flags clients who go quiet.
Your team for Managed IT (AMC)
Start with these employees. You can start the others whenever you are ready.
AshaLead ResponderAnswers support and AMC enquiries, asks about devices and urgency, and hands outages to your team at once.What Asha does
RaviCustomer careAsks for renewal meetings before AMCs end and flags clients who go quiet.What Ravi does
ArjunSDR OutreachFinds offices, schools, clinics and factories near you, and drafts a first message about your AMC for approval.What Arjun does
What your team already knows about Managed IT (AMC)
Set up by Sellyx in the Managed IT and support (AMC) pack. Facts about your own business come only from the knowledge you approve.
Questions Asha asks buyers
- How many computers, printers and other devices, and at how many sites?
- What support do you need: an AMC, a one-time fix, or a resident engineer?
- What is not working today, and how urgent is it?
Hands the buyer to you when they mention
- urgent
- down
- data loss
- hacked
- ransomware
- tender
- SLA
Never says
- 100% secure
- zero downtime
- cheapest
And leaves these to you: response times not in the knowledge; security guarantees; data recovery promises.
Lead sites set up for you
- JustDial
- Google Business Profile
- IndiaMART
- GeM
Checks that you have
- ISO 27001
- ISO 20000-1
- Authorised service or sales partner letters
- GST registration
- Udyam registration
- AMC rate card or service catalogue
- Sample service level agreement
- AMC contract template
- Escalation matrix
Industry background your team starts with
How buyers choose
- Buyers want someone to call when things break: response time, an engineer who comes on site, and a fixed yearly cost.
- A comprehensive AMC usually includes parts; a non-comprehensive AMC covers labour only, and buyers ask which one is offered.
- Many contracts are per device or per site per year; larger sites ask for a resident engineer.
- Hardware warranties ending, an office move or a security incident often trigger a buyer to look for support.
Rules buyers bring up
- CERT-In's 2022 directions require cyber incidents to be reported within six hours and logs to be kept for 180 days.
- India's Digital Personal Data Protection Act, 2023 makes businesses responsible for protecting the personal data on their systems.
- Government offices often buy AMCs and IT support through GeM.
What buyers check
- Response and fix times written into a service level agreement, and how issues are escalated.
- Whether you are an authorised service partner for the brands they use.
- Larger buyers may ask for ISO 27001 or ISO 20000-1 (IT service management).
General knowledge of the industry, not facts about your business. Pack content as of 2026-11-04.
What if a client reports an outage or a hack?
The message goes to your team at once, with the client’s own words.
Will it promise response times?
Only those written in your approved knowledge.
Can it say systems are 100% secure?
No. Words such as “100% secure” and “zero downtime” are never used.
Want your team working before the next enquiry?
Tell us what you sell and where your buyers come from. We set up your team with this industry’s pack.
Early access includes 10,000 free credits for 15 days.