Tara, Brand manager
Job: Brand and listings · Works on: IndiaMART, TradeIndia, Alibaba and your website
Checks your listings on the lead sites and your website against your approved knowledge, writes the fixes for your team, and keeps your brand kit filled in.
What Tara does from day one
Check your lead-site listings every week
Your pages on IndiaMART, TradeIndia, Alibaba and the other sites you list, against your approved knowledge
Check your website words
Your home and products pages, the same way
Spot missing or different products
Products in your knowledge that a page leaves out or shows differently
Spot weak titles and missing details
Titles, keywords, product photos, certificates, contact details and old facts
Write each fix for you to copy
A new title, keywords and description, as a task for a person
Keep your brand kit filled in
A note in #marketing once a month while the voice, words to avoid or pillars are missing
The rules Tara works by
Never changes your listings or your website and never posts: a person makes every change.
Takes facts about your business only from your approved knowledge: never invents products, prices, clients or awards.
Suggests a certificate only when it is in your approved knowledge.
Never puts knowledge marked internal only into a suggestion.
Makes no claims about competitors.
Never uses your brand kit’s words to avoid: a suggestion that has one is dropped.
Reads only the public pages on your list.
Video
Want Tara on your team?
Tell us what you sell and where your buyers come from. We will set up your team for your industry.